Customer experience

3 min read This blogpost is the second in a series of five offering a more detailed description of the components of the Openbravo Unified Commerce Hub solution. As a joint initiative by

4 min read A few days ago, Openbravo and Adyen announced the launch of a new joint solution, the Openbravo Unified Commerce Hub, so that retailers can apply omnichannel retail as the best

3 min read In an omnichannel world, returns are more complex and if retailers are not careful, the cost of handling returns can quickly erode their profit margins, not to mention customer relationships.

3 min read In a world in which the boundaries between physical and online commerce are increasingly blurred, Buy Online, Pickup In Store (BOPIS), popularly known as Click & Collect, has become an

6 min read The motto for the 2020 edition of the ISPO Munich fair was “Be responsible. Be creative. Be active.” But the truth is, it is not always easy to find a

3 min read The holiday season is in full swing and you are doing everything you can manage this year to make your customers happy. But it’s also a good time to assess

2 min read There are many reasons why retailers are just now investing in customer experience technologies. Maybe they’ve been waiting to see how the technology develops and what technologies reach the tipping

3 min read There are many reasons why retailers may have put new retail technology on the backburner, if only to see how shopper preferences would evolve. But wait too long and risk

2 min read Attracting customers into physical stores is not just about competing with eCommerce. Today, retailers must think about competing with the total experience they offer across physical and digital channels. In

3 min read The store still has a bright future, but no one can deny that the current reality is a lot tougher and the future less predictable than in the recent past.